Hey there, Camp Directors! We know you’re all about attracting new campers, but don’t let the excitement of summer tours fade away. It’s what comes after the tour that’s the real magic trick! This is where we take those starry-eyed families who toured your camp over the summer and transform them into cherished enrolled campers. Ready to learn how to work that post-tour wizardry? Here are some fantastic tips:

1. The Power of Thank-You Magic:

Picture this: You’ve just had an enchanting day showing families around your camp. What’s the next move? Well, it’s time to break out your thank-you note wand! A personalized letter or a heartfelt email can do wonders in nurturing relationships and building trust. Let them know how much you appreciate their visit and use this golden opportunity to ask if they have any more burning questions about camp. And guess what? Extend an offer for a virtual meeting or phone call! It’s like keeping the campfire of curiosity burning all year long.

2. The Social Media Spell:

Ah, social media – our modern-day magic potion! Keep those camp dreams alive by encouraging your new camp enthusiasts to follow you on social media. Let them in on the behind-the-scenes wizardry that goes on throughout the year. Share captivating photos and spellbinding videos of camp life during the off-season. You’re not just building excitement; you’re weaving a web of enchantment that lasts all year.

3. The Early Enrollment Enchantment:

Let’s talk about the enchanting power of discounts! We all love a good deal, right? So why not offer an Early Enrollment Discount? This is like casting a spell that makes parents more likely to sign up. Watch your camp roster fill up quicker than you can say “abracadabra” with this special offer. It’s a win-win enchantment for everyone!

4. The Grand Invitation:

Camp isn’t just about the summer; it’s a year-round adventure! If your camp hosts fun events for campers and parents throughout the year, why not invite your prospective families to join in on the action? These events aren’t just for creating magical memories; they’re perfect for families to connect with each other and learn even more about the wonders your camp has to offer. Weave the bonds of camaraderie and watch your camp community flourish!

So, there you have it – your post-tour playbook for transforming starry-eyed families into lifelong campers. It’s a magical journey, and you, dear Camp Director, are the wizard behind it all. Keep the campfire of enthusiasm burning, and before you know it, your camp will be filled with the laughter and joy of enchanted campers, all year round! 🌟🏕️✨